From the Health Outreach Partners website section on Business Value:
Outreach is able to contribute to a health center’s financial margin, while meeting their mission to provide quality, comprehensive care to underserved populations. Despite these recognized benefits, health outreach programs too often are perceived to be an extra organizational cost rather than a potential revenue-generating service. In order to help health centers make a business case for investing in and sustaining outreach, HOP developed the Outreach Business Value Toolkit. The Strategic Framework and Return on Investment (ROI) calculators included in the toolkit enable health center leaders to explore different pathways for maximizing the financial return on their outreach programs.